Project description:
US BELL focuses on innovation, entrepreneurship and organizational change within a developed economy.  This includes an emphasis on issues related to challenges faced by both large companies in established industries as well as small and medium sized firms in new growth markets.  It covers such topics as organizational structures, strategies, processes, products and services for the domestic and overseas markets.

Current & recent US BELL activities include:
Research:

• Energy entrepreneurship for economic growth in low-income communities in developing countries
• Low-income and new market opportunities for multinationals to engage in sustainable economic growth (BOP Protocol, www.bop-protocol.org/)
• Longitudinal study of academic research and teaching in sustainable enterprise at US based business schools over the past 15 years
• Teaching Case Development on sustanable enterprise

• Business Roundtable Working Group on Sustainable Growth
• Pacific Northwest Workshop on Sustainable Enterprise
• DuPont Sustainable Town Hall Meeting on Tomorrow’s Markets

• Business to Four Billion Conference in conjunction with the William Davidson Institute at the Ross School, University of Michigan in Fall 2006
  

Project Partners

• Cornell University, Johnson Graduate School of Management
• UNC Kenan-Flagler Business School
• University of Michigan Erb Institute for Global Sustainable Enterprise
• William Davidson Institute at the University of Michigan Ross School of Business